Tag Archives: Christian values

Christian Marketing

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Last night I got passed by two 53 foot trailers.  There’s not a whole lot remarkable about that.  My company truck is held down to 62 miles per hour.  I get passed by a whole lot of product.

But these two trucks grabbed my attention.  It’s fairly rare to see two trucks from the same company at the same time, especially travelling late at night.  Usually trucks that run in tandem carry some relatively important product.  I hadn’t classified this one as that important.

“Well!”  Said my mind.  “There aren’t a lot of products in the world that I would consider that important.  But I’ll give it to these, carrying Christian merchandise for a Christian store rates them pretty high in my book.”

Then I started to think about the inside of a 53 foot trailer.  About 8 feet wide, and 10 feet tall.  That’s a whole lot of room!  And there were two of them!

You would think that would make me happy.  But it didn’t.  Instead of thinking about all the souls that would be saved by that merchandise, I started thinking about how we have monetized Grace.

Leave it to the cynic, huh?

I understand it takes money to produce Bibles.  And it’s only right that a man should pay for the work of another.  But I’ve been in Christian stores.  And the Bible section is relatively small. 

So what is in those trucks?  And why is Christianity so profitable?   Is the power of God among Christians multiplied because of the merchandise being sold?  Personally, I don’t see that.  They might be selling a whole lot of stuff.  But I am witnessing old school Christianity being pushed off to the side.

I wonder what the Lord’s perspective on this is.  If we begin with the following phrase, “Freely you have received freely give”, I perceive a difficulty, albeit small.

There are a lot of products produced that have changed lives.  Refrigerators, stoves, sinks, plumbing supplies, building materials, warm coats, automobiles, and the list seems endless.  But I don’t see Christianity changing the face of America.  I see America changing the face of christianity!

For the big business it has become, Christian marketing has very little impact.  Yet every day, except Sunday, they are raking in the bucks.  Does anyone else smell an oxymoron here?

By His Grace

Speak Now, or Your Children’s Children Will be Silenced.

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c. 1482

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In response to a lament of the current state of affairs in the world, I responded, “Nothing is ever won by a defensive posture.  Winning requires an aggressive offense.  The more Christians speak up, the less room for the anti-Christian values to prosper.”

 

 

 

Perhaps you think you can’t talk about Jesus in public.  And perhaps you’re right.  Perhaps you know so little that you can’t really add much to the debate between wickedness and godliness.  But consider this:  Every day millions of words are being written and spoken against Jesus and His perfect values among His people.  And every time another word is uttered against Him, space is taken from Christians to speak of what is true.

 

With this in mind, I think it’s clear that if we don’t speak “something”, we are losing ground.  In the end, we will become the hunted.  Though this might be the case regardless how we go on the offensive, we still live in a free society.  You didn’t inherit this place of freedom of speech from those who kept silent in the face of opposition.  Your grand children will not inherit a free society if you keep silent.  What you hold dear is being undermined by those who would be quite happy to see you simply disappear (regardless the method).

 

Either speak now, or keep silent when your rights are taken away.  Do you really think evil will allow you to worship Jesus when they finally take over all the power structures of this world?  Surely you’re not that blind to their agendas.

 

You don’t have to be a “Know-it-All” when it comes to Christianity.  All you need to start doing is mentioning the name of Jesus, virtually everywhere you speak.  The first few times are difficult to muster the strength to utter.  But soon, you’ll find speaking of Jesus comes naturally and easily.  If you can’t speak of Christianity, out of whatever keeps you back now, at least link to it on your facebook page or blog.  And if you don’t use either of those, simply refer to Christian authors often (such as C. S. Lewis, The Lion, The Witch, and the Wardrobe.  Or perhaps John Bunyan’s “Pilgrims Progress.)

 

Speak up folks.  The time for offense is nearing an end.  Personally, I know it’s an opinion, I think we have less than 5 years left to make a dent in the way this world is headed.  My life is full of things that others can attack.  I have not led a godly life very much.  Yet, I will still speak of Jesus, for the sake of His Holy Name and His people.

 

By His Grace.

 

The Chronicles of Narnia: The Lion, the Witch ...

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